The Shore Club Private Collection

1901 Collins Ave Miami Beach, FL 33139

The Shore Club Private Collection is a collection of 49 private homes on a three-acre beachfront site at 1901 Collins Avenue in South Beach. Witkoff is developing it in partnership with Auberge Collection, and Robert A.M. Stern Architects designed it, the firm's first oceanfront project, with a new 18-story tower rising behind the restored Art Deco facade of the historic Cromwell House.

Residences launched from about $6 million. Start here before visiting the sales gallery, and I'll help you narrow the residences that make sense and show you how The Shore Club compares with the other South Beach options on your list.

START HERE

Rendering of The Shore Club Private Collection tower with curved glass balconies above the beach at sunset

At a Glance

A 49-home oceanfront collection with Auberge hotel service on three oceanfront acres in South Beach.

The Collection

49 Private Homes

Address1901 Collins Ave, Miami Beach
SiteThree oceanfront acres
Tower18 stories, 200 feet
HomesTower, Cromwell House and Beach House
Starting FromAbout $6 million

The Team

Witkoff & Auberge

DeveloperWitkoff
Hotel PartnerAuberge Collection
ArchitectRobert A.M. Stern Architects
Executive ArchitectKobi Karp Architecture and Interior Design
LandscapeIsland Planning Corporation

Pricing, plans and features are subject to change.

TALK THROUGH YOUR OPTIONS

The Residences

The 49 homes are split across three distinct pieces that relate architecturally but live differently. Most are in the new 18-story RAMSA tower, which rises 200 feet with sweeping ocean views. A smaller group sits within the historic Cromwell House behind its original Art Deco facade, and a single-family Beach House stands on its own.

The collection is crowned by a deluxe penthouse. RAMSA handled both the architecture and the residential interiors, which tend toward the classic, tailored side of Miami Beach design.

Auberge Service & Amenities

The idea is boutique-residence privacy with five-star hotel service. Residents have their own entrance on 20th Street through the Cromwell House, a double-height lobby looking onto the botanical gardens and colonnade, and an Auberge-curated food and beverage program alongside the Shore Club hotel.

Rendering of an oceanfront terrace at The Shore Club Private Collection with glass railing and chaise lounges at sunset

Pools & Gardens

  • Lap, leisure and private residential pools
  • Botanical gardens by Island Planning Corporation
  • Colonnade of sculptural columns
  • Three-acre oceanfront estate

Beach

  • Residents' Beach Club
  • Cabana service
  • Direct oceanfront setting
  • Sweeping Miami Beach views

Fitness

  • Fitness club
  • Private residential gym
  • Personal training suites

Dining & Arrival

  • Auberge-curated food and beverage
  • Signature restaurants and café bar
  • Poolside dining
  • Private residential entrance on 20th Street

Location

1901 Collins Avenue sits in the heart of South Beach at 20th Street, on the beach and steps from the boardwalk. Lincoln Road, the Bass Museum and Collins Park are a short walk, and Miami Beach's restaurants and nightlife are right around you, while the residences themselves stay set back behind gardens.

"The Shore Club is about as rare as South Beach gets: a large oceanfront site, RAMSA architecture, Auberge service and only 49 homes. Buyers here are usually choosing between the tower, the Cromwell House and the Beach House, and I help them weigh views, privacy and how each one actually lives."

-Andy

Who This Is Best For

South Beach Buyers

You want to be on the sand in the middle of South Beach, not removed from it.

Service-Minded Owners

You value Auberge hotel service and dining alongside a private residence.

Architecture Buyers

You appreciate RAMSA's classic design and the restored Cromwell House.

Probably not the right fit if you want a quiet, residential-only neighborhood or a lower entry price.

What Buyers Should Know

  • Three very different home types. Tower, Cromwell House and Beach House residences differ in views, privacy and layout, so compare them directly.
  • Ask how hotel service works for owners. Ask which Auberge services come with ownership and which are billed separately.
  • Timing and current options. I'll walk you through the current construction timeline, remaining residences and deposit structure.
  • Have the contract reviewed. Consider having a Florida real estate attorney review the purchase agreement before signing.

Frequently Asked Questions

  • What is The Shore Club Private Collection?

    A collection of 49 private homes at 1901 Collins Avenue in South Beach, developed by Witkoff in partnership with Auberge Collection and designed by Robert A.M. Stern Architects, including a new 18-story tower, residences in the historic Cromwell House and a single-family Beach House.
  • How much does The Shore Club Private Collection cost?

    Residences launched from about $6 million. Start here and I'll walk you through current pricing and which residences are still worth considering.
  • Is The Shore Club Private Collection connected to a hotel?

    Yes. Auberge Collection is the hotel partner, and residents have access to an Auberge-curated food and beverage program, with their own private residential entrance.
  • Who designed The Shore Club?

    Robert A.M. Stern Architects, in the firm's first oceanfront project, with Kobi Karp Architecture and Interior Design as executive architect and Island Planning Corporation as landscape architect.
  • How does it compare with other South Beach condos?

    Buyers often weigh it against The Ritz-Carlton Residences South Beach, Five Park Miami Beach and Ocean Terrace in North Beach. I'll help you compare them.
  • Can I have my own agent when buying at The Shore Club Private Collection?

    Yes. Many buyers prefer independent guidance. Start here before you visit the sales gallery, and I'll introduce you to the project and help you compare it with your other options.

Floor Plans, Pricing & Availability

Get the current floor plans, pricing and availability, then let's look at which residences actually make the most sense for you.

REQUEST FLOOR PLANS & PRICING

Related Developments in Miami Beach

The Ritz-Carlton Residences South BeachOcean TerraceFive Park Miami BeachThe Perigon Miami Beach

Buyer Representation

The onsite sales team works directly for the development, and they know this property better than anyone. Alvarez Group's role is different. We give you independent guidance to help you evaluate The Shore Club Private Collection alongside your other options, so you understand the residences, costs and timing before you commit.

Do I need a new construction real estate agent to buy?

Considering The Shore Club Private Collection?

Start here before visiting the sales gallery. I'd love to introduce you to The Shore Club, help you narrow the residences that make the most sense and show you how they compare with the other South Beach options worth considering.

START HERE

New Construction Buyer Representation

What You Should Know

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Work With Andy

Andy has spent 13 years working alongside one of Southwest Florida's largest developers, with hands-on experience across development, marketing, and luxury sales. A licensed Realtor since 2016 and a top-producing Douglas Elliman agent, he brings equal experience in both resale and new construction.

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