Southwest Florida's new-construction map keeps changing, and this year has brought three developments in Naples, Bonita Springs and Estero far enough along to matter to anyone comparing options right now — one delivering its first residences, one just out of the ground, and one adding real momentum to a fast-growing downtown corridor.
Here's what's actually happened at each, and what it means if you're weighing a Southwest Florida purchase.
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The Ritz-Carlton Residences, Estero Bay: First Residences Delivered
What Happened
London Bay Development Group delivered the South Tower at the Saltleaf master plan in Bonita Springs this spring — the first residents have moved in. The South Tower holds 112 of the project's 224 total residences; the North Tower broke ground in May 2025 and is targeted for delivery in 2027.
Why It Matters
Residences range from roughly 2,628 to 3,885 square feet in two-, three- and four-bedroom layouts with dens, with penthouse plans up to 13,630 square feet, priced from $3 million. A delivered tower means a buyer can now walk an actual finished residence and building — not just a sales-center model — while the North Tower still offers earlier-phase pricing and finish selection.
Source: London Bay Development Group announcements and public reporting on the Saltleaf/Ritz-Carlton Residences Estero Bay project. Current pricing, availability and HOA details change frequently — contact Andy for the latest figures directly from the sales team.
The Avenue Naples: From Groundbreaking to Pre-Selling
What Happened
Construction broke ground in January 2026 on a 4.3-acre site just east of Four Corners on Fifth Avenue South — downtown Naples' primary dining and shopping corridor. The plan calls for 50 residences above retail and restaurant space, built around a landscaped pedestrian alley (Oak Row) connecting Fifth and Sixth Avenue South.
Why It Matters
The Avenue is now pre-selling, priced from $3.5 million, with two- to four-bedroom residences from roughly 1,820 to 4,200 square feet and three rooftop pools. Construction is expected to run about two years from groundbreaking. For a buyer who wants walkable downtown Naples living rather than a gated community, this is one of the few new-construction options in that specific setting.
Learn more on the Avenue Naples project page, or contact Andy for current floor plans and availability.
Avra at Metropolitan Naples: Downtown's High-Rise Wave Continues
What Happened
A few blocks from Fifth Avenue South on Davis Boulevard, Avra at Metropolitan Naples is now under construction. The 15-story tower is planned for 56 residences and, according to the developer, was already about half reserved as of its most recent public update.
Why It Matters
Two- to four-bedroom residences run roughly 1,780 to 4,082 square feet, priced from about $2 million to over $7 million, with a rooftop infinity pool and fitness center. Along with The Avenue and the nearby Halcyon Residences & Marina (groundbreaking anticipated in 2027), this is now three separate high-rise projects reshaping the same downtown Naples pocket — worth comparing side by side rather than in isolation.
Contact Andy for current pricing and availability across any of these downtown Naples projects.
“These three projects alone span a delivered waterfront branded community, a pre-selling downtown boutique building and a high-rise a few blocks away — three completely different buyer profiles and price points. Most buyers I talk with are trying to compare across categories like this, not just within one, and that's exactly the kind of comparison an on-site sales team isn't positioned to make for you.”
-Andy
What This Means If You're Comparing Southwest Florida Communities
Timing matters as much as project selection. A delivered building like Ritz-Carlton Residences Estero Bay's South Tower lets you evaluate a finished product, while pre-selling projects like The Avenue and Avra offer earlier pricing and more say in finish selection — but with a longer wait and more that can still change before delivery. Neither approach is better across the board; it depends on how much certainty versus flexibility matters to you.
It's also worth deciding early whether you want a golf and lifestyle community setting, a walkable downtown location, or something else entirely — these three projects alone cover very different answers to that question, and Southwest Florida has dozens more in between.
Frequently Asked Questions
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Has the Ritz-Carlton Residences, Estero Bay started delivering homes?
Yes. The South Tower, with 112 of the project's 224 total residences, was completed and delivered in spring 2026. The North Tower broke ground in May 2025 and is targeted for delivery in 2027. Pricing starts from $3 million. -
Is The Avenue Naples still available to purchase?
Yes, The Avenue is currently pre-selling. The project broke ground in January 2026 on Fifth Avenue South in downtown Naples, with 50 residences priced from $3.5 million. Contact Andy for current floor plans and availability. -
What is Avra at Metropolitan Naples?
Avra at Metropolitan Naples is a 15-story, 56-residence high-rise under construction on Davis Boulevard in downtown Naples, a few blocks from Fifth Avenue South. Pricing has ranged from roughly $2 million to over $7 million depending on residence size and floor. -
Should I buy a pre-selling project or a delivered building?
It depends on your priorities. A delivered building lets you see the finished product and move in sooner; a pre-selling project can offer earlier pricing and the ability to select finishes, in exchange for a longer timeline and more that can still change before closing. Talking through your priorities with an independent advisor before deciding is worth the time either way. -
Which downtown Naples new-construction project is right for me?
It comes down to budget, timeline and how much you value being directly on Fifth Avenue South versus a few blocks away. The Avenue sits on the corridor itself; Avra and Halcyon are nearby on Davis Boulevard. A side-by-side comparison of current pricing, floor plans and delivery timelines is the fastest way to narrow it down.
Comparing Southwest Florida new-construction options? A short conversation can help you weigh these projects — and others not covered here — against what actually matters to you.
